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our mission: better coffee for everyone.
We believe that great coffee should be in everyone's home. We ship coffees from straight out of the roaster directly to your home address, so you can hit that sweet spot of freshness in the comfort of your bathrobe. No trip to the cafe needed. We'll teach you everything.
Our Tactic: DIRECT MAIL.
It's all about freshness. To bypass the biggest names in the stale shelves of the grocery store, we ship via USPS, utilizing direct-to-consumer delivery to bring those well-sourced single origin coffees into the home kitchen while they're still fresh. We use the lure of FREE SHIPPING on orders over 2 pounds to woo our customers into becoming subscribers, bringing the cafe experience home.
Once they dial in their own pour-overs with fresh roasted/shipped beans in the comfort of their own footsies, they don't look back. Ever.
it doesn't mean no more cafes.
it means no more DEPENDENCE on them.
We source coffee based on quality and fairness. Our Head Coffee Roaster & Buyer, Marc, is the one who started this company. All our coffees we source are obtained through his relationships with highly regarded brokers within the Specialty Coffee Industry and undergo meticulous scrutiny upon selection. When available, we purchase Certified Organic, Rainforest Alliance, Fair Trade Organic, Bird Friendly coffees. We ensure fair and proper payment to the farmers by all means necessary. But let's face it, this really doesn't certify or guarantee anything. As we've learned, even certifications and alliances don't mean much. We work in a complicated global village, so we do our best to form trusted friendships with people we believe in.